214 created a branded experience for Live Grey’s first flagship company culture conference. From the name and website to the branded programs, signs, and name tags, we crafted and designed the experience across every touchpoint for a fully aligned, immersive event.
Clean, branded panels decorated the stage backdrops. The signature @ symbol was set over a grid and split into fractals, creating custom patterns to parallel the natural/structured duality of the conference name: Life@Work.
A custom, responsive site delivered content and messaging on a beautifully branded platform.
A custom map on the back of the name cards guided participants throughout the venue locales.
The handcrafted interlocking conference program was custom-made to be assembled and disassembled, revealing the handouts for every event and session—all the information in one self-contained, branded package. Through its natural texture and colors, the paper mirrored the setting itself to create a tactile as well as visual experience.